Mobile website design is getting more popular as each day passes with the increasing mobile user base around the world. According to a recent report by The Washington Post, the number of mobile phone subscribers around the world is expected to be around 5.2 billion, of which 1.7 billion subscribers will be on the mobile web. With such encouraging numbers, designing for mobile sites holds a lot of promise in the near future.
Mobile website design holds more promise for internet capable range of touch phones and smart phones such as iPhones, Asus, Blackberry, and others, rather than conventional feature phones. They are especially designed for users to also access the Internet, with features like a larger screen and a mini keypad for input. With a full GUI, users can directly manipulate information and get to their destination more quickly.
Site designing for mobile phones such as the iPhone is the buzzword currently. Furthermore, according to a 2008 report by Goldman Sachs, the number of active iPhone users is expected to grow to around 30 million users by 2010. This is precisely one of the reasons why iPhone website design has grabbed the attention of designers across the world. With the increasing popularity of the iPhone from Apple, iPhone website design has caught on, catering specifically to the requirements of the iPhone generation.
iPhone website design, as is the case with designing for the mobile web, needs presentation of data with simplicity and minimalist design. This is to allow fast loading of features and allow effective presentation of data and other features. Though the iPhone has many ergonomic features for accessing the internet, the actual goal of any mobile website design is to keep design plain and simple. The objective is not to present a feature crammed mobile website, but to present data for immediate attention and action.
For any mobile site to become successful, it is imperative that developers and businesses know their target audience. A good example of this is the iPhone Apps store, which targets a variety of users. After all, it’s the users who are going to make the site popular and successful. Just as one takes all the precautions to design websites for use on the internet, considering this while developing a mobile website is necessary.
After all, you cannot wait for users to get disappointed because of the overtly complex site design, or there is too much data on the site to wade through to get to what you really want. Also, try to obtain a simple domain name for your mobile website, because it will be simpler for people to remember it while on the move.
The future thus holds much promise for the mobile web with a lot of development happening already. With Generation Next getting ready for the next big wave called the mobile web, the challenge remains in seeing whether the promise that mobile web development holds becomes a success in accordance with current predictions.
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